Jun 9, 2026
Building a paid speaking career takes more than wanting a stage.
In this episode, Rory and AJ share what it really takes to become a professional speaker. They talk about the reps, practice, strategy, and patience behind a speaking career that lasts, and why speaking for free can be one of the smartest ways to build...
Jun 2, 2026
A small audience is not a weakness. For the right business model, it can be an advantage.
In this episode, Rory and AJ explain how coaches, consultants, and experts can make meaningful money without millions of followers. They break down why smaller audiences often allow for deeper access, more customized service, and...
May 26, 2026
A large audience can look impressive and still fail to grow your business.
In this episode, Rory and AJ unpack one of the biggest misconceptions in personal branding: assuming more followers or more email subscribers automatically means more revenue. They explain why the real goal is trust, and why every channel should...
May 19, 2026
Most people think becoming well known means reaching everybody. Rory and AJ make the case for a better goal: becoming known by the right people, in the right niche, for the right reason.
In this episode, they unpack the strategy of micro fame and why smaller, more intentional relationships often create more business...