Jan 22, 2022
In today’s show, we recap our brilliant episode with Hilary Billings and Marshall Seese, talking about how the team got Hilary’s TikTok account to the 400k followers mark in 40 days! What Hilary and Marshall’s story taught us was that no longer is it enough to merely be talented as an entertainer. A major market indicator of your success comes from the audience you build on social media. We also learned the value of structuring content around what is trending and that the Discover tab on TikTok is a great place to find popular hashtags. Finally, Marshall and Hilary showed us that as a creator, you should gauge your performance on the systems for content creation you have set up, and not on the performance of individual pieces of content themselves!