Dec 30, 2025
“Every time I hear the word authentic, I throw up in my mouth a little.”
That’s how Rory Vaden opens this raw and riveting conversation about one of personal branding’s most overused—and misunderstood—buzzwords: authenticity. Alongside AJ Vaden, the two co-founders of Brand Builders Group debate, dissect,...
Dec 23, 2025
If you've ever felt awkward about selling—or thought “sales” is a dirty word—this episode will completely shift your mindset. Rory and AJ Vaden, two of the most accomplished sales professionals in the personal branding world, pull back the curtain on what truly drives conversions: service-centered selling.
In...
Dec 16, 2025
Is Direct Sales Dead — or Just Evolving? The Truth About Personal Branding in Today’s Market
In this deeply insightful episode, Rory and AJ Vaden break down the seismic shifts happening in direct sales, affiliate marketing, and influencer-driven commerce. From the collapse of traditional MLM structures to the rise...
Dec 9, 2025
If you’re using AI to chase shortcuts or avoiding it altogether, you’re already behind.
In this episode of the Wealthy and Well-Known Podcast, Rory and AJ Vaden pull back the curtain on how they’re integrating AI into the core operations of Brand Builders Group—not with hype, but with hard-won, real-world...
Dec 2, 2025
In this intimate and unfiltered episode, Rory and AJ Vaden pull back the curtain on how they truly think about money—and it’s probably not what you’d expect. From debt-free living and conservative investing to running an eight-figure business without paying themselves a salary for five years, they share the...